Be educated and have the right qualifications.
Many believe it is easy to become an event planner. However, the truth is that to become a good and best event planner you need to be qualified and educated in a field of marketing, hospitality management, communication, public relationships or human resource management.
An event planner needs possess skills such as good written and verbal communication, ability to plan on events within a limited period time for a given budget, creative, ability to market the business and to manipulate the customer. However, this does not only come through basic education or the qualification we possess through a degree. Therefore, before opening your own business, you need to have a good experience of such planning. This can be gained by working under a renowned professional event planner or volunteering to work under an event planner.
You need to try to establish yourself from the initial position you began with. That is, if you began your career as a volunteer, then later you need to be able to take more responsibilities. This will help you get a wide idea about the gravity and seriousness of different events. Plan from small events such as birthdays to bigger events such as weddings. You need to be one which moves with the new trends and new technology. For example, if you are planning on a wedding you need to consider modern and trendy diy wedding ideas and apply them on to your planning.A great event planner will first discuss about the wedding with both the bride and the groom and get a good idea about the tastes and preferences of both the parties involved. Then the planners will organize the venue, food menu, decorations, and the wedding guest book beforehand and give the bride and groom an insight about the whole concept to get their approval and finalise it.
Once you have a good opinion and knowledge about event planning, then you can go separately and start up your own business. The starting should be by making your portfolio. People would not know who you are and the events you have been a part of. Therefore, your portfolio is the key to attract customers to come to you. Make sure you make an attractive portfolio and the fastest way to spread news about you is to publish it online.
You need to make sure that you have a friendly fees structure so that all scale of customers can reach you. That is a quality that any good event planner should have.